This Women’s History Month, the official theme — “Leading the Change: Women Shaping a Sustainable Future” — expands the definition of sustainability beyond environmental concerns, eco-friendly materials and waste reduction. It extends to workforce strength, knowledge transfer, operational excellence, and inclusive leadership that ensures long-term viability.
Nowhere is that broader definition more relevant than in the printing industry.
In a recent article published in Printing Impressions, I highlighted how women leaders in the industry are shaping sustainability across four essential areas:
- Environmental Sustainability. Women are leading sustainable materials innovation, compliance strategy, waste reduction, and supply chain optimization — while helping customers make informed, responsible print choices.
- Educational Sustainability. From classrooms to customer meetings to legislative advocacy, women are building talent pipelines, transferring knowledge, and ensuring expertise moves from one generation to the next.
- Economic Sustainability – Operations. As CFOs, plant managers, engineers, and entrepreneurs, women are driving capital strategy, automation, innovation, and operational discipline — strengthening print businesses for long-term competitiveness.
- Economic Sustainability – Leadership. Women entrepreneurs, business owners, and franchisors continue to demonstrate success are growing markets, building customer relationships, and spurring entrepreneurial vision. In story after story, industry publications highlight women business owners, including those leading family printing businesses into new generations, who are constantly reimagining their companies’ futures – and that of the printing industry.
At the core of all four pillars is inclusion. A truly sustainable printing industry must attract, develop, and advance the broadest possible talent pool. A sustainable future for print depends on it.
The past contributions of women in the fields of environment, education, and economics must be recognized and honored to be perpetuated.
The current efforts of women working in these areas should be championed to appeal to the younger female talent necessary to print’s workforce of tomorrow – particularly Gen Z women, who are making career decisions based on perceived (and actual) values of inclusion and diversity.
And at the heart of it all is community.
Groups like Women in Print Alliance serve as the connective tissue to industry sustainability, bringing women from all roles, segments, and career levels together to network, develop and polish professional skills, and share dialogue on relevant, impactful topics.
The takeaway this March – and all year long? Celebrating past accomplishment and encouraging women to lead today and tomorrow will create a culture of inclusivity and progress, thus ensuring the printing industry’s future success.
Throughout Women’s History Month, Women in Print Alliance will spotlight leaders advancing sustainability across the industry and share their stories through the Her Imprint podcast series. Be sure to follow along on our LinkedIn channel and by subscribing to our (free) newsletter.