“Geek Chic” girls were already having a moment thanks to Bonnie Garmus’ 2022 hit debut novel Lessons in Chemistry (highly recommended by this author!) – which follows the trials and successes of a 1950s female chemist turned reluctant cooking-show host – and the highly anticipated television series adaptation starring Brie Larson that is set to premiere in October 2023.

Now, science-minded women in the printing industry (and their non-technical colleagues, too) have their own opportunity to make chemistry cool. Thanks to two of Women in Print Alliance’s favorite guys, Joe Marin, Senior VP Education and Training, and Ray Weiss, we’re now powerfully armed with the industry color techno-speak on “Barbie Pink” needed to educate friends, daughters, nieces, and anyone else with whom we might see the “Barbie” movie.

Barbie Pink is PANTONE 219 C. But that’s just one fun fact. For a deep dive into the hottest color in current pop culture (seriously, the movie production created a global pink paint shortage; now people determined to get that “Dreamhouse” color are mixing their own paint at home), this article provides all of the “pink ink” geek speak you need – complete with 3D rendered diagrams. You’re welcome, Barbie!